Stills Based Motion. Parallax Videos

With technology in constant movement it’s sometimes hard to know when something new appears if it’s just a temporary gimmick or if it’s actually something useful that will stay around.
3d motion or 2.5d to be more precise has been around a while and caught my eye.
It grabbed my interest as I could see how it could add value to clients by using the same still images shot for a campaign and repurposing them for motion based ads.
Like most things the images work best when pre planned to be used in this way but you can still create some subtle eye catching Parralax images from the simplest image like this portrait of a Belly Dancer.

The following samples are a little more complicated to produce requiring elements on several layers (spot the subtle seagull movement).

More stills based motion work can be found Here


Repurposing Images With The Parallax 3D Technique

I’m always looking to be able to offer clients more bang for their buck especially when budgets are tight.
Repurposing existing stills into 3D engaging (actually 2.5D to be precise)  motion clips is one way to offer more value and provide engaging content for website and social media channels.
Best results are always to be had by planning with the end result in mind and shooting with the following Parallax technique is no exception.
However, it’s still possible to take an existing image and produce some incredible results.
The first sample below was captured for my client Mimecast and is a fairly straightforward still image from a business lifestyle production shot on location in London.

With a little post-production and 3D rendering, it was possible to repurpose the image into a simple and eye-catching image asset.

This image was a little more involved and shot with the Parallax technique in mind which allowed a little more scope for creating some depth and motion.

 Again this one lent itself perfectly to a Parallax effect keep an eye out for a couple of subtle movements towards the end of the movie.

You can view more motion work here


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